Affiliate Networks and Industry Resources

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Tools and services from the CostPerNews publisher

CostPerNews editorial lead Evan Weber founded and operates both companies below. Links are marked sponsored per our editorial policy.

• Affiliate Program Management Agency — Experience Advertising: Outsourced affiliate program management and affiliate recruiting for brands.
• Affiliate Discovery Software — AffiliateFinders: Find the best affiliates and publishers to partner with, in any niche.

Affiliate networks and partnership platforms

The platforms brands use to track, pay, and discover affiliate partners. Compare them on publisher depth in your vertical, tracking method, integrations, reporting, and total cost.

• CJ Affiliate — Long-established network favored by large retail and enterprise programs with deep publisher relationships.
• Impact — Partnership automation platform for affiliate, creator, and B2B partnerships in one system.
• Awin — Global network strong across Europe and mid-market North American brands; ShareASale programs now operate within Awin.
• Rakuten Advertising — Network paired with Rakuten's cashback and loyalty audience and managed services.
• Everflow — Partner tracking platform for brands managing direct relationships and performance networks.
• TUNE — Tracking and partner management platform for brands and networks running their own programs.
• PartnerStack — Partner platform built for SaaS and B2B affiliate, referral, and reseller programs.
• Partnerize — Partnership management platform used by enterprise retail, travel, and finance brands.
• Levanta — Creator and affiliate platform for brands selling on Amazon and other marketplaces.
• Refersion — Affiliate and influencer tracking for direct-to-consumer ecommerce brands.
• Amazon Associates — Amazon's own affiliate program; relevant to brands selling on Amazon and to creator strategy.

Industry associations and events

Where the affiliate and partnership industry sets standards, meets, and hires.

• Performance Marketing Association (PMA) — U.S. trade association for affiliate and performance marketing, publishing industry research and compliance guidance.
• Affiliate Summit — The largest affiliate marketing conferences, including Affiliate Summit West and East.
• IAB — Interactive Advertising Bureau standards and measurement guidance relevant to performance channels.

Compliance and disclosure references

Primary sources for the disclosure and advertising rules that apply to affiliates, creators, and the brands that work with them.

• FTC Endorsement Guides — The Federal Trade Commission's guidance on disclosing material connections in endorsements, reviews, and affiliate promotions.
• FTC Disclosures 101 for Social Media Influencers — Plain-language disclosure requirements for creators and the brands that partner with them.
• Google Search Central: affiliate program guidance — Google's spam policies, including expectations for affiliate pages and link attributes such as rel=sponsored.
• ASA / CAP (UK) influencer guidance — UK Advertising Standards Authority rules for recognizing ads and affiliate content on social media.

Trade publications and research

Other publications covering the affiliate and partnership industry. CostPerNews cites them where relevant.

• Hello Partner — Partnership industry news, awards, and events.
• Martech Record — Analysis and research on affiliate and partnership marketing for brands and networks.
• Affiverse — Affiliate industry news and education with a strong iGaming focus.